and apparel manufacturer will update software to help speed product time-to-market
and reduce supply chain costs
ST. PAUL, Minn., Jan. 17, 2012 – Lawson Software,
an Infor affiliate, today announced that ASICS America Corp., an athletic shoe and
sports apparel manufacturer, has selected the full Lawson Fashion Product Lifecycle Management (PLM)
suite. Lawson Fashion PLM will help ASICS America reduce the time-to-market for
new products, improve quality and reduce overall production costs. Lawson Professional
Services will lead the implementation, with project support from Lawson channel
and services partner Ptex Solutions.
Based in Irvine, Calif., ASICS America is an international manufacturer of athletic
shoes, technical active sports apparel and accessories. ASICS America chose Lawson
Fashion PLM to help improve processes in its apparel and accessories divisions and
better position itself for growth in those product segments.
"For many years, we’ve been looking to develop a solution for our apparel and
accessories division that would help to eliminate manual and ad-hoc systems,"
said Bill McBain, vice president of IT at ASICS America. "We also needed a
solution to help create more consistency and continuity in the way we work internally
and with our partners, from design and procurement to sourcing and production. Lawson
Fashion PLM will help provide access to the information we need, when we need it,
to help us make better business decisions and continue to expand our operations."
Lawson Fashion PLM is a web-based suite of applications for retailers and manufacturers
of apparel, footwear, home textiles and accessories, that helps support the design
and development of products from concept to sourcing. Lawson Fashion PLM has deep
industry-specific functionality and contains more than 300 out-of-the-box forms
that can be easily configured without additional coding. Using a common interface
and standardized features across applications, this suite is designed to help companies
manage complex processes more effectively.
"The current economy has made the apparel and footwear industries more challenging
than ever. Many companies are facing rising costs and striving to reduce the time
from concept-to-consumer to meet changing consumer trends. Having tools that help
enable collaborative product development and visibility across the supply chain
are essential to stay competitive," said Robert McKee, industry strategy director,
Fashion, for Lawson. "Lawson’s fashion solutions can help companies develop
products faster, assure compliance, and simplify the management of their complex
global supply chains. We equip them with the speed and visibility of information
that they need to help ensure timely, accurate data to get products to market faster,
improve product quality and increase efficiency."